One of the biggest mistakes I made when I started building websites was not using a tool like Semrush. I was suckered into thinking that the best way to build traffic was to use social media. I would spend hours creating content to post it on social media and gain 0 traction. I figured there had to be a better way.
I once had a boss who was an excellent marketer, and he introduced me to the power of Semrush, and he taught me how to use it to build websites. I was hooked and forever grateful because this tool single-handedly is responsible for a lot of the success of Habit Stacker. You can use Semrush for:
- Keyword research
- Website audits
- Link Building
- SMM Ads
- Content research
- Competitor Research
How Do I Use Semrush
I use the pro version of Semrush. It gets the job done and provides me with everything I need. I always use Semrush in conjunction with Ahrefs. Semrush allows you to do a lot more, whereas Ahrefs is more focused on SEO metrics. If you think you will need a lot of help creating content and knowing what that work needs to look like, you should consider using the Guru version.
The main thing I need access to with the tool is site metrics and the ability to look up keywords. Semrush is also great for looking up what similar sites yours are doing, and you can do this all with the lowest plan named the pro version.
I check Semrush at least once a day. I use it to do keyword research and find easy keyword opportunities for The Habit Stacker. Once I identify that a keyword will be easy to write on, I will use it to figure out how many words I should make the content for the best shot at getting on page #1 of Google.
What I Like Most About Semrush?
The thing I like the most about Semrush is the domain overview page. In one quick glimpse, I can understand my site or how other sites are doing in the following areas:
- Site authority
- Organic traffic
- Paid traffic
- Top organic keywords
- Keywords by country
You can type your site name in and understand critical places that you need to make improvements each morning. It helps you identify problem areas on your site or when too much traffic comes in from one keyword.
I love how the site dashboard looks. I love that I can look at this and get a quick understanding of how my site is doing.
Why You Should Use Semrush
You should use Semrush if you plan on getting any organic traffic from your site. Organic traffic is the best form of traffic, but it takes the longest to build. There are no shortcuts to getting organic traffic. You have to put in the time making the content and then spend the time building the good backlinks.
Most people start blogging, and they create content on topics with really high Keyword difficulties. This means that you won't rank on the first page of Google without a tonne of backlinks. These backlinks could take years and years to build. Semrush can help you find easier opportunities that can get you receiving organic traffic much faster.