One of the only positive results of the COVID pandemic was an attitude adjustment on the part of small business owners, particularly those who launch startups. Widespread lockdowns and a variety of social restrictions had a deep impact on the way entrepreneurs view their missions, assess risk, and go about opening their doors. While rules and restrictions varied widely from city to city, there were a few common outcomes for owners across the nation and in all sectors of commercial business.

What are the primary lessons that the pandemic taught? For those in all fields of endeavor, it helped instill a renewed focus on making realistic, not hopeful, goals. Even in large operations like transportation companies, fleet supervisors discovered the immense savings they could achieve by adding electric cars and trucks to the mix. Individuals and micro businesses realized the potential of e-commerce for not just saving money but eliminating the need for costly office space and rental commitments. There were other important moments that almost two years of lockdowns created. Consider the following ways in which modern startup businesses can work more efficiently.

Realistic Goals

The rigors of social distancing, the lack of in-person customers, and other pandemic induced disadvantages caused people that wanted to foster a healthy professional environment to scale back their expectations in important ways. For the most part, the change has been a positive thing because it encouraged founders and owners to become more realistic in their hopes for financial success. Who knows when the next pandemic will come along? That concern is behind much of the new attitude of realism. It’s also responsible for goading entrepreneurial minded adults into developing detailed financial and operational plans before opening the doors of a new enterprise.

Electric Vehicles For Transport Fleets

For managers of commercial fleets, working in a more efficient way means saving money and getting the job done at the same time. Fleet managers have plenty of options for these days, including the chance to add EVs (electric vehicles) to their workforce. Not only are EVs cleaner than combustion engines, but they are also a core component of the creation of a fully sustainable transport sector.

Fuel efficiency is a big selling point for the new models, but owners and fleet supervisors are most interested in the bottom-line savings due to a reduction in everyday operating expenses. Fortunately, going electric is not an all-or-nothing decision for company leaders. Instead, they can choose to build all-electric fleets incrementally, adding one or two vehicles per year. In an age of rising gasoline and diesel prices, electric powered trucks, vans, and buses make sense for entrepreneurs and corporate ownership teams.

Emphasis On E-Commerce

E-commerce is the new default business model for small companies and startup entities. Not only does online selling eliminate the need for offices and in-person contact with customers, but it also delivers several advantages in terms of advertising efficiency, daily operational savings, and more. It’s not surprising that most new businesses are e-commerce.

They’re not all resellers of consumer products, contrary to widespread belief. Many are professional service entities like law, accounting, and architectural firms. While some service providers who conduct e-commerce sales use office space, most are paperless operations that require minimal square footage. Likewise, utility expenses are low in paperless environments, and entrepreneurs tend to outsource multiple functions to third-party providers.

Using Launch Consultants

There’s a burgeoning cottage industry that serves corporate and small business needs for launch consulting. Specialists assist owners on a wide range of topics, including budgeting, legal issues, payroll, advertising, management, IT security, and more. While solo operators tend to start organizations without much outside help, medium-sized and larger startups prefer to get expert help to make sure they don’t overlook anything in the months leading up to a launch day.

After COVID-related restrictions were in place, entrepreneurs became very careful about how they spent limited funds. Many were afraid to launch a fresh organization until they were certain that they had covered all the legal and operational bases. Consultants became popular go-to specialists in multiple niches.


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